Agenda-setting is the creation of public awareness and concern of salient issues by the news media. Two basic assumptions underlie most research on agenda-setting:
the press and the media do not reflect reality; they filter and shape it;
media concentration on a few issues and subjects leads the public to perceive those issues as more important than other issues.
One of the most critical aspects in the concept of an agenda-setting role of mass communication is the time…Continue
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