Mo'Hits Records is yet to make this report official but a member of the team has confirmed exclusively to Rhythms & Sounds that Koko Mobile has arrived and it is no more a hearsay. After many months of media propaganda on the handset, D'Banj and other members of the team are now preparing for the launch...
The artiste's label and management had earlier revealed that D'Banj will be releasing the Koko Mobile in October 2010. It was revealed that the first batch of the phones would be available in three colours namely Black, Silver and Pink. It will come pre-loaded with D'Banj's songs and videos plus other exciting features and programmes.
Koko Mobile is a mobile phone in the likes of Nokia, Samsung and others. It will come in different formats just like the normal mobile phones. According to D'Banj, the mobile phones are like normal everyday phones which are cheap and easy to use...
Koko, a word which started out as a catchphrase or more specifically, a slang word is turning out to be a full blown brand. The Koko Lounge in Lagos is doing well even though other partners are involved in the project; his Koko Foundation which is a non-profit organisation is also still in operation with various charity projects; and Koko Mansion and the Koko Concert are now becoming annual events. We hear the next project to be launched might be Koko Table Water. A prototype of the product was featured in D'Banj's video, 'Suddenly'.
D'Banj is certainly establishing himself as a brand that is more than just an entertainer that he is. He is constantly leveraging on his brand and ensuring that his legacy extends beyond music and into other business enterprises. He has also endorsed so many products; prominent among them are Globacom, Virgin Colour drinks and Power Fist, an energy drink. He even did a song for the Peoples Democratic Party (PDP) once.
And, few days back, news of his collabo with American rapper, Snoop Dogg on the remix of Mr. Endowed made headlines.
