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Editor's note: Pete Cashmore is founder and CEO of Mashable,a popular blog about social media. He writes a weekly column aboutsocial networking and technology for CNN.com.

London, England (CNN) -- Facebook dropped a bombshell on the tech industry last week in the form of a Web-wide"Like" button and the launchof the "Open Graph."

Using this new platform, Web sites can drive Web traffic from Facebook by including Like buttons on theirpages; every Like posts an update to that user's Facebook page.

What's more, any Web site can customize its experience for you, if you'relogged into Facebook: Suddenly CNN.com stories can be ranked not just byan editor but by your friends too.

Likes replace links?

Facebook announced Likes as a form of "social links" -- better than a link because it's related to a specific user. If Like buttons take off,that's really bad news for Google, since its algorithm uses linksbetween sites to determine their order in search results.

Facebook seeks to replace this open system of links between pages with the"social links" (or Likes) that it controls. Google and other searchengines won't have full access to all these Likes, so the company bestpositioned to rank the Web will be Facebook. No wonder the "open Web" advocates are sounding the alarm, concernedthat a single company will stockpile all of our personal informationand preferences.

Already there are calls to create an "OpenLike" standard that's accessible to all, reports Facebook watcher Nick O'Neill.

Facebook optimization?.

Can the measurement of an industry affect the output of that industry? If an Academy Award is the ultimate measure of a movie, dodirectors set out to create great films or Oscar-winning ones?

Appearing on the first page of Google results for your chosen search term isperhaps the online equivalent of an Oscar win.

As Google rose to become the barometer of all that's worthy on the Web, publishers rushedto change their sites to appease the Google god. "Search EngineOptimization" became a massive industry; a multitude of SEO consultantssprung up, offering to tweak your Web site to better fit Google'smeasure of the Web.

What if Facebook Likes take off? Or to use the proper jargon: What if the Open Graph becomes the measure of theWeb? Will publishers change their sites to appease our new overlord?

I'm already seeing it: Thousands of sites are adding Facebook's version of semantic data in preference to the open standards as Facebookbecomes the new kingmaker. In the week since launch, more than 50,000Web sites have added Facebook's "social plug-ins." All of which willmake it blissfully easy for Facebook to organize the Web:

Facebook Optimization may be the new SEO.

Open Web advocates have reason to be concerned. Privacy experts are also raisingred flags. No doubt they'll find an ally in Google: Without access tothe stitches that bind Web pages together, the search engine couldfalter.

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Acting President, Goodluck Jonathan, yesterday fired the National Security Adviser, Sarki Mukhtar, and replaced him with a former holder of the office, Aliyu Gusau.
PHOTO: (L-R)Chief of Naval Staff, Ishaya Ibrahim, Chief of Army Staff, Abdulrahaman Danbazau, Chief of Defence Staff, Paul Dike, former National Security Adviser, Sarki Mukhtar and Acting President Goodluck Jonathan, at the security meeting in Abuja yesterday. note all except the CDS & Jonathan are from the north

Mr. Mukhtar was appointed NSA in 2007 by President Yar'Adua following the retirement of Mr. Gusau, who was the National Security Adviser to former president, Olusegun Obasanjo.

A terse statement from the office of the Acting President, Goodluck Jonathan, signed by his Senior Special Adviser on the Media, Ima Niboro, simply stated that Mr. Gusau will replace Mr. Mukhtar.

The statement added that Mr. Jonathan "thanked the outgoing NSA for his services to the nation and the present administration, and wished him well in his future endeavours."

The announcement came after a four-hour meeting of the National Security Council, which was chaired by Mr. Jonathan and attended by the heads of most security agencies, including Mr. Mukhtar.

After the meeting, the council members all appeared in a haste to leave and none agreed to any interview with reporters. However, Mr. Niboro, who had been mandated by the group to speak, said the renewed crisis in Jos was one of the issues discussed and "measures are being put in place" to curb the crisis in Jos South, Plateau State.

"As you all know gentlemen, this is National Security Council meeting and usually there is no press briefing after this meeting," Mr. Niboro said.

"Because of the situation in Jos, we are willing to make a remark to let Nigerians know that the issue has come up for serious discussion and measures are being put in place to make sure that this incident does not happen again."

Security meeting

The meeting was attended by the Secretary to the Government of the Federation, Yayale Ahmed; the Attorney-General of the Federation and Minister of Justice, Adetokunbo Kayode; and Mr. Sarki Mukhtar. Others in attendance included the Minister of Defence, Godwin Abbe; the Minister of Interior, Shetima Mustafa; and the Chief of Defence Staff, Marshall Paul Dike.

The three service chiefs and the Inspector-General of Police, Ogbonna Onovo, were also in attendance. Although government officials refuse to speak on the reason behind the removal of Mr. Mukhtar, there was a sense that he was one of the officers whose loyalty to the ailing Mr. Yar'Adua was affecting the ability of Mr. Jonathan to effect some needed change in power.

Mr. Mukhtar had a fairly prominent army career, culminating with his appointment as the general officer commanding the first division, Nigerian Army in Kaduna State, and the Chief of Staff of a peace keeping force in Liberia. He was one of the few serving high ranking officers in the 1990s who voiced concerns over the detention and trial of the former president, Olusegun Obasanjo and his former deputy, Shehu Yar'Adua.

Reactions

Reacting to how the Acting President, Goodluck Jonathan sacked the National Security Adviser yesterday, the chairman, Egalitarin Mission, Kayode Ajulo, said that "Again, it is like the Acting President is gradually getting the grip of steering the nation. It is a welcome development." According to him, we should expect further changes.

"Certainly, he is like a leader that is responsive. I am not talking of responsible now. He is responsive, he may be slow at it, but it is an understanding of this kind of government, yet gradually he is doing it."
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Godwin Emefiele replaces Ovia at Zenith Bank Godwin Emefiele, the Deputy Managing Director Zenith Bank Plc has been appointed the new Group Managing Director for the bank, in replacement of Jim Ovia, who has occupied that position since 1990. His appointment follows a crucial meeting of the executive committee and the board of directors on Monday (today) to decide on Mr Ovia's successor, in line with the new CBN directive on banks CEOs' tenure. Although Zenith is yet to officially confirm Mr Emefiele's appointment, sources privy to the meeting confirmed to NEXT that "his appointment did not come as a surprise."
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