RAP (6)

See what God created on the 7th day

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https://www.youtube.com/watch?v=yKX_NzPbkMY&feature=youtu.be
Download:
K01 ft Adio Elekunmefa-IDI ESHIN from
http://www.hulkshare.com/8rfphu66fdnq
OR
www.k01obaabinibi.blogspot.com
K01 ft Adio Elekunmefa-Idi eshin is another Hit banging single from K01 Oba Abinibi featuring the sensational singer Adio Elekunmefa
K01 was known with hit singles AFROHIPHOP ABINIBI & AKANDA ENIA MEJI featuring DAGRIN (R.I.P)
Idi Eshin's inspiration was derived from the talking drum language tones often made by talking drummers in the olden days,
but the storyline behind this song was about my experience with a lady that had a crush on me the club.
This lady is ready to do anything to to get me commited to her, so she use all seduction weapons in her disposal & @ the
end...... u only need to find wot happened to me in this storyline after listening to this song.
GET MORE DOWNLOADS FROM
www.k01obaabinibi.blogspot.com
 

ARTISTE CONTACTS

FACEBOOK: http://www.facebook.com/pages/K01-Oba-Abinibi/201281693280872
TWITTER: https://twitter.com/#!/K01Abinibi
MYSPACE: http://www.myspace.com/497173537
ARTISTE BLOG: www.k01obaabinibi.blogspot.com

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This is probably the best Nigerian rapper ever!!!!! If you thought MI and Wale where fresh then you'll be blown away by the wordplay and fluidity of Nigerian American Rapper Chiddy, the one-half of the rap duo Chiddy Bang.( I think he won a Guinness World Record for longest freestyle!)

Here him rap to a remix of Bobby Mcferrin's "Don't Worry".The Kid is off chain!

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QR CODE/MOBILE MARKETING

The music business has been and is undergoing crazy changes that is shaking up all the major and small players in the industry. The problem is not the evolution of a different way of manipulating and consuming media but the failure of the player to foresee and yield to these changes.

 

In studying entrepreneurship last semester, I came across the concept of "creative destruction" which for example had eliminated the elevator man and made extinct the typewriter. On the other hand, the same concept has improved the functionality of the cellular phones and mobile devices, which has become the "now" gadget of the 21st century and beyond. If these devices get smarter, they will start to walk.

 

Before I ramble off topic, I want to implore us not to be like some in the music industry and  ignore the mobile device revolution. Their enhanced functionality/usability has made these devices indispensable to us and their sheer convenience has made them more indispensable to our potential consumer,their new personal companion and 24/7 personal assistant, decision-maker and shopper.

 

As of today, in light of the confusion in the music industry and the advancement in communication technology, it may be wise to adopt the QR code/mobile marketing early. You don't have to be a sorcerer to  see the future as it is coded in black and white.

 

Bob Dylan said it right,"The times, they are a changing." We either embrace it or like the some in the music industry, face exinction, FOREVER.

 

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According to O'Guin, Allen and Semenik in their book Advertising and Intergrated Brand Promotion, the new world of advertising is full of companies who are looking for new ways to get their brand across to audience and potential consumers. In this seemingly ad cluttered environment, small businesses are caught in the struggle between big corporation on how to make their brand visible and recognizable, send out culturally relevant in a refreshing way and become top-on-the-minds of audience and potential customers. How can new small businesses favorably compete considering the criteria listed above. Let us examine one of ResQ Records brand: The Omogo Reloaded Logo. The Omogo Reloaded logo is good because it is simple, representative and fresh.


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Omogo Reloaded brand, Yahoo, Disney and Taco Bell brand all have something in common: Simplicity. When encountered, they are supposed to evoke some sort of feelings in the minds of audience. In comparison, the 4 brands have visual simplicity. These brands employ texts and sometimes an image (as seen in TACO BELL). In the music industry, ResQ Records is a new player with a relatively new genre of music called Afrofusion. The logo just spells the brand out in bold uncomplicated type-face, the smaller font well spaced to hold the weight of the larger ones on top. There are just two colors: Green and black plus the neutral white. The task is to clearly communicate the essence of the music to potential audience and customers and keeping the new logo simple will make recall and association easy for music enthusiasts, potential industry business partners and customers. Simplicity is synonymous to recall and easy recognizability and the Omogo Reloaded brand has that quality.


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As Disney appeals to the fun-loving population and Yahoo to the instant messaging internet users, the Omogo Reloaded logo is packed with cultural appeal. The text is set in white background with green on either side. Green-White-Green is the flag of Nigeria, where Afrofusion originates evolving from Afrobeat. According to WorldFlags101.com, " The green stripes represent Nigeria's agriculture industry and its lush vegetation and the white stripe represents the desire for peace and unity within the country". In relation to Afrofusion blend of music, the green and white mean flourishing in harmony. Brand logos do not just represent names, they carry meanings. Here in North America, almost everyone is familiar with the recycle symbol. It is also used as part of the brand.  Representation is what makes the Omogo Reloaded logo better. It is packed with meaning of cultural relevance that an African, American and global audience can relate to.


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Notice that the "G" in Omogo has been slightly and intentionally rotated to imitate recycle symbol and the refresh button. This symbol is common on the internet and eye-catching. It represents giving vitality to something that may be worn out. Refreshing, starting afresh and new are the intended messages. At the same time, the rotated "G" also represent ResQ Records consciousness of the diminishing state of the world's resources and our support for the green revolution like encouraging dowloads and reading electronic copies instead of print-outs. The world craves new and refreshing ideas and the Omogo Reloaded brand represents just that. The word, "Reloaded" is implied in the rotated "G" and along the line of brand evolution, all other elements on the logo will be dropped. Like the NIKE swoosh, the slightly tilted G with a arrow head will come to identify Afrofusion music by Omogo Reloaded, percieve as something new/fresh and infigurating.


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It's lunch time and you're driving on  highway 33, when you spot a fast food restuarant sign. Almost immediately, you're  feeling hungrier. Result and that's what  an advertisers in that industry desire.


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For the Omogo Reloaded brand, the composition is created to stimulate ones imagination by arousing one's curiousity. A look at top ranking national and international brands will reveal their simplicity, their struggle to be very represnetative and relavant in meaning transmission to audience and strive to stay fresh. The Omogo Reloaded brand possesses the above-mentioned qualities, making it very easy to recall. Upon immediate recognition and recollection, certain subtle cultural messages are conjured and a sense of affiliation with the brand is established. It is easy  to support a brand that customers have a connection with. This connection is importnat to the survival of a brand.


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This is how we do itBy Jayne UsenShow Dem Camp, or SDC, is the latest tag team to join the growing list of Hip-Hop heads on the Nigerian music scene. Olumide Ayeni a.k.a. Ghost and Wale Davies a.k.a. Tec are SDC and they say they are here to show how rap music is done. In this interview, both members respond but inform they speak as one collective voice.Why Show Dem Camp?Show Dem Camp is all about youth empowerment. A lot of times, people have some stigma attached to music, especially Rap. Even in a wider context, people try to break the convention to follow their dreams. So really, it is all about us telling people that they can pursue their dreams and love and still be happy with their choices and not be afraid to actually dream. We are showing the world at large that we are pursuing what we want to do and we are going to be successful at it.Has it always been music?Not really. We actually met each other at Coventry University in 2001, then music was a hobby. We hooked up during a rap battle in which we [went up against each other]. From then on, a mutual respect was born. We begun going around different Nigerian communities in various universities and from there it all began.With all Hip-Hop groups in Nigeria, why should I listen to SDC?We are different from everyone else and obviously, music is an expression of our different experiences going by all the different cultures we have experienced garnered from having visited various countries. We are fresh; we have been fortunate enough to reside in different places so we touch on different themes.When we moved back to Nigeria in 2008, people were telling us that our music was too different from that which is done here, that we had to tone it down. We are however happy that MI and Naeto C have really paved the way for a lot of rap artists in Nigeria. In the past, a lot of people thought Rap music was only all about shayo, however, now they realise that it is all about thoughts and ideas put together creatively. We have fused our experiences and sound into the Nigerian sound.What influences your sound?Basically from the different places we have been to. Our musical influences are a lot, but [primarily] people with a message from Fela to Bob Marley, Marvin Gaye, Nas, Tupac and Jay-Z; we have been able to put our message across in a palatable wayIs there an album in the works?We have two singles "Tell Me Nothin'" and "Yawa on the Dancefloor" already out. We are also working on The Dreamer project which will more or less be a compilation of works of various talented upcoming acts that believe in themselves and share the same passion and dream as ours. It will be released in the first quarter of the year. We also have the Memoirs project which will basically be about our life stories and experiences. We have a video for "Tell Me Nothin'" by Dayo Oyedele who worked on the Talib Kweli project shot in Nigeria.Are you signed to any label?No, we have our record label, Show Dem Records. We feel as though besides music, we both have backgrounds in business; we both studied Business anyway, so we are working on other businesses asides the music. We feel that nobody will be as passionate or know where we want to go as much as ourselves. We have our partners, Femi and Tolu, as well on the project. Some of the artists who will feature on the Dreamer project will be signed to our record label. We also do event and talent image management.How would you rate Rap music in Nigeria?It is growing incredibly but still has a long way to go. We remember when we used to come to Nigeria on holidays, the first person who caught our attention were Naeto C, and MI, because we saw that we could relate to a lot of their themes. MI came out and we were really amazed at his success because a lot of people now listen to lyrics, whereas in the past, Nigerian rappers just felt that all they needed to do was just party music all for dance. We used to have a problem with that, I remember us saying that if that was the kind of music they expect us to make, then we would rather not do music. It's not all about copying or following trends.
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Best of Both WORLDS!

Haha!A2 RecordzZ (Afro-Asian Entertainments/RecordzZ) we are in the Buildin' and Y'all need to recognize....Come and Join A2 RecordzZ on this Social Music Network and Keep Live Updates of its Artistes and Activities.....Don't be Left Out..... U deserve the BEST and We are the Best in our WORLD! Listen to our songs, join the network and add us up!http://a2recordzz.ning.com/U can also listen to some of our songs on Myspace: and add us up on Myspace @http://www.myspace.com/afroasianbrothazzY'all Know! it don't get better than this yo!We are Citizens of the WORLD.
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